#MEGA BLOKS

MEGA BLOKS is a Canadian line of construction toys consisting of interlocking plastic bricks, designed to foster creativity and developmental skills through building. Originally launched in 1984 by Ritvik Holdings, the brand became a popular alternative to other construction toys, particularly for younger children with its larger, easy-to-handle blocks. Today, MEGA BLOKS is a wholly-owned subsidiary of Mattel, offering a diverse range of building sets for various age groups, including its foundational First Builders line and numerous licensed themes.